Objective: Foster a consistent and pervasive cultural identity built on superior associate experiences, belongingness and personal growth, which drives extraordinary client experiences.
Strategy Update: Culture
StarMeter Quarterly Dashboard To Provide Updates On Key Metrics
Regular reporting on our StarMeter program and developments will be shared via quarterly dashboards. As our program matures look for this quarterly dashboard to spotlight opportunities we identify and what we’re planning to do to take action on systemic-type issues having a broad effect on the experience of banking with us. View the StarMeter reporting portal.
StarMeter Update: Action In The New Year
Three feedback channels are now up and running in our client experience program, and associates will hear more about the actions we plan to take as a result of feedback received in our associate experience this past fall after the New Year. See complete details.
StarMeter Phase 2 Rollout: Website Surveys & Proactive Inviting
In November, we will expand our StarMeter client experience measurement initiative by introducing two new feedback channels: website surveys and proactive inviting via text or e-mail. Our Phase 2 expansion will provide additional opportunities to gather continuous and real-time client feedback we can use to deepen relationships, as well as identify and take action on opportunities to improve! Read more about this initiative.
Announcing StarMeter Client Experience Surveys
StarMeter Phase 1 launched Wednesday, June 2, and we are ready to begin receiving and responding to real-time client feedback captured in our offices and retail banking areas. Read more about the initiative.
Associate Experience Survey To Launch In September
The experience of working here is just as important to us as the experience of doing business here, and we want our associates to have a channel through which their voices can be heard. Phase 1 of our StarMeter client experience management program implementation also includes building an internal survey program for gathering feedback from associates about what’s important to them. Listen to an overview of Phase 1 provided in Stand Up on 3.23.21. We are targeting implementation of our Associate Experience Touchpoint Survey in September.
Objective: Adopt enhanced practices that aid in our ability to attract and retain talent, motivate associates to do their best work and cultivate leaders.
Strategy Update: Talent Retention & Attraction
The Talent Retention & Attraction 2025 IN FOCUS committee is working to identify, research and implement compensation, professional development and acquisition strategies to better serve and support both existing associates and new team members. See an overview of...
StarMeter Update: Action In The New Year
Three feedback channels are now up and running in our client experience program, and associates will hear more about the actions we plan to take as a result of feedback received in our associate experience this past fall after the New Year. See complete details.
Associate Experience Survey To Launch In September
The experience of working here is just as important to us as the experience of doing business here, and we want our associates to have a channel through which their voices can be heard. Phase 1 of our StarMeter client experience management program implementation also...
Objective: Position Capital City Bank to be competitive in a rapidly changing financial services environment with well-featured digital tools that deliver speed and ease.
Strategy Update: Ability To Compete
The Ability To Compete 2025 IN FOCUS committee is working to position Capital City Bank to be competitive with well-featured digital tools that deliver on client expectations of speed and ease.
Objective: Introduce process enhancements that support greater efficiency and faster decisioning, and explore transactional relationship banking to complement our relationship style of lending.
Strategy Update: Credit & Lending
The Credit & Lending 2025 IN FOCUS committee is conducting a deep dive of the ways the Bank currently evaluates credits and the types of credits we originate with the objectives of enabling greater efficiency and faster decisioning, and identifying opportunities to better serve/deepen consumer loan relationships that have traditionally been more transactional in nature.
Profitability & Pricing Tool Assists Bankers In Relationship-Deeping Efforts
The new Profitability & Pricing tool provides a solid and objective basis for making decisions such as when to give a “good client” a preferred rate or waive a fee by taking into account the strength of the entire client relationship. The tool is now live on the Revenue side of the house. Training for Delivery associates is still in planning. Learn more.
New Abrigo Loan Platform Delivers Lending Process Enhancements
In April, Phase 1 of the projects moves all business loan applications to the new Abrigo lending platform, which supported our Paycheck Protection Program efforts during the second round. The new platform offers a completely online, one-stop location for clients to apply, upload all documents and check the status of his/her loan, enabling a more streamlined process that saves time and expense for both clients and the Bank. Consumer loans will transition during a second phase not yet scheduled. Read more.
Objective: Continually evaluate market presence and lines of business to identify and leverage viable growth and revenue-enhancement opportunities.
Strategy Update: Market & Revenue Expansion
The Market & Revenue Expansion 2025 IN FOCUS committee is working to identify and leverage viable growth and revenue-enhancement opportunities within our geography and lines of business.
Capital City Bank Makes News In Marietta
Capital City Bank made headlines this month with online coverage of the Groundbreaking Ceremony for the new Cobb County Office located at 237 Roswell St. in Marietta. View photos from the event.
Objective: Drive financial outcomes that maximize shareowner value.
Strategy Update: Financial Performance
The Financial Performance 2025 IN FOCUS committee is working to provide support for efforts that add to shareowner value and help the company remain well-positioned amid the rapid pace of change in our industry.